SWARCO Safer Roads. Greener Future.

Anja's Adventures

Mobility affects all of us—whether we’re commuting to work, heading off on holiday, or running everyday errands. But how often do we stop to think about the systems that make that movement possible? That’s exactly what "Safer Roads. Greener Future – Anja’s Adventures" sets out to explore.

Anja, SWARCO Corporate Social Responsibility Specialist

This new video series offers a fresh and personal look behind the scenes of modern mobility. Guided by Anja, our CSR expert and passionate advocate for applied sustainability, each episode dives into the innovations, technologies, and responsibilities that define SWARCO’s contribution to a safer and greener future.

What to Expect

Launched in May 2025, the 13-part series takes viewers on a journey through the heart of SWARCO’s technologies—from the tiny reflective glass beads in road markings, to smart traffic lights and cloud-based adaptive systems. Together with our trusted experts, we’ll uncover how these sometimes visible, but sometimes invisible helpers are making mobility not just smarter, but also safer, quicker more convenient and environmentally sound.

Each episode highlights corporate social responsibility (CSR) as a guiding principle—showing how our innovations are rooted in care for people, planet and progress.

INTRO EPISODE

What’s in this episode?

This first episode introduces the video series and gives us an outlook on how we address the challenges of traffic management, which we will explore in the future episodes.

EPISODE ONE: Small Beads, Great Effect

What’s in this episode?

In this episode, Anja teams up with our expert Peter Tomazic to uncover the secrets behind retroreflective glass beads and why they’re critical for safer night-time driving.