Village deploys SWARCO mobile signs to improve road safety


A village in Derbyshire is tackling the issue of speeding drivers by becoming one of the first to install the latest Moveable Vehicle Activated Signs (MVAS) from SWARCO Traffic. MVAS are ‘self-deployment’ signs that are designed specifically for parish councils to improve road safety and encourage safer driving speeds.

Relaunched in 2015 from an original design, the latest generation of SWARCO’s ‘Your Speed Is’ signs are now lighter and feature improved battery life. The signs are portable, allowing then to be moved easily from post to post in different parts of the village.

Approved for use by the Highways Agency, they are simple to deploy, feature a bespoke LED optical system, and are configurable for any speed limit. Captured data can be collected locally or remotely to allow analysis of vehicle speeds at the location.

SWARCO Traffic, the traffic management solutions business, was approached by councillors from the village of Hulland Ward in an initiative supported by the County Council and local employer, Aggregate Industries. It followed a trial of two alternative systems last year. Signs are installed at either end of the main road through the village, although there are three pairs of locations where the signs can be placed.

Parish Councillor and project leader David Lewis, speaking to his local newspaper, said: “We are hoping that the new signs help reduce traffic speed and so improve the quality of life for people living in the village.”

County Councillor Irene Ratcliffe added: “I see this as a pilot for other projects that could proceed in other areas.”

Derek Williamson of SWARCO says that the signs are already proving popular: “They flash up the driver’s speed and either thank them for adhering to the limit or ask them to slow down,” he explains. “The signs are the result of more than 15 years development and are a simple and complete solution to an age-old problem that many rural communities face.”